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About

what we do

WHAT WE LOVE

With an experience of more than 90 years, Dux can justly call itself a specialist when it comes to brushes, and more specifically personal care brushes.

Besides our own brand, we mostly concentrate on private labels. Together with the client we check how to present a reliable, but especially profitable selection.

By means of a partnership we go through different stages, from the design stage to the finalised selection presentation, in accordance with the intended end user.

We aim at enduring relationships with our clients and we are happy to advise them on the latest trends and innovations. We are at their disposal for any further information. Don't hesitate to contact us!

core values

THAT WE HONOR

"Only one who devotes himself to a cause with his whole strength and soul can be a true master. For this reason mastery demands all of a person."

Albert Einstein

Mastery is a state of mind. It's permanently trying to do better and actually improving. It's about competence, skills and virtuosity. It demands understanding and passionate perseverance, knowing that we can always improve.

Mastery

"Meeting the needs of the current generation without compromising the ability of future generations to meet their own needs."

Brundtland Commission

DUX uses, to the extent possible, renewable raw materials, like wood, rubber, pure pig's bristles, etc. We participate in forest management and

we produce real, authentic products based on renewable materials, we recycle materials if possible and we limit their use as much as possible.

Our products are reduced to the essence: professional and useful.

SUSTAINABILITY

"If you take care of the means, the goal will take care of itself."

Mahatma Gandhi

We wish to take care of our company and our clients. We are concerned about them and together with them, we want to make the best product.

We are concerned about the well-being of the hairdresser who deserves the best possible ergonomic brush so he can give his creative mind free play.

We are concerned about the users of our brushes, they deserve the best, and we are proud to produce these for them.

Each brush is made with care. Each client receives his products with the greatest respect.

Thoughtfullness

our products

DUX PROFESSIONAL

Professional tooling demands a unique approach. More attention to materials, ergonomics and, above all, applicability. That is why we at Dux produce special brushes aimed at applicability in order to support the creativity of the hairdresser as much as possible. From professionals to professionals.